VELVET BLUR Matte Lipstick Balm

CONCEPT:One-swipe color rush — no settling. VELVET BLUR delivers high-pigment color in one sweeping stroke. A weightless-feeling, moisture-infused matte lipstick formula feels light-as-air once applied and lasts for up to 12 hours*, while the custom dome-shaped tip hugs your lips and makes it easy to glide-on-the-go.

The secret’s in the technology. Special smart-blur powders contain hyaluronic acid spheres that burst open when you apply; the more you move your lips, the more hydration gets released over time. The breakthrough Velvet-Flex Technology creates a flexible film on the lips, locking moisture in with a comfortable, wear-all-day feel.

*Based on an internal panel test on 20 volunteers through self-evaluation.

Hyaluronic acid microspheres penetrate the lip barrier to moisturize and plump.

Smart-blur powders deliver a silky-smooth, flake-free finish.

It may contain: Mica, Titanium Dioxide (CI 77891), Red 7 (CI 15850), Red 6 (CI 15850) Red 7 Lake (CI 15859), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Blue 1 Lake (CI 42090), Yellow 5 Lake (CI 19140).Dimethicone, caprylic/capric triglyceride, polyethylene, octyldodecanol, aluminum hydroxide, polysilicone-11, polyhydroxystearic acid, synthetic wax, disteardimonium hectorite, synthetic beeswax, dicalcium phosphate, hydrated silica, copernicia cerifera (carnauba) wax (copernicia cerifera cera), triethoxycaprylylsilane, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ricinus communis (castor) seed oil (ricinus communist seed oil), sodium hyaluronate, hydrogenated castor oil